affectively based persuasion

affectively based persuasion

an active attempt to change an attitude primarily by altering the emotions, feelings, or mood states associated with the attitude object. Also called emotionally based persuasion. See also bases of an attitude; fear appeal. Compare cognitively based persuasion.

Related Terms

craniosacral system

craniosacral system a less common name for the parasympathe...

adrenaline

adrenaline n. see epinephrine.

heterotopia

heterotopia n. the congenital development of gray matter in...

binary variable

binary variable see dichotomous variable.

lymphocyte

lymphocyte n. a type of blood cell (see leukocyte) that pla...

home care

home care patient care in the home for people with physical...

Quick Info

Category Psychology Term
Definitions 1
First Letter A

Browse by Letter

A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z