affectively based persuasion

affectively based persuasion

an active attempt to change an attitude primarily by altering the emotions, feelings, or mood states associated with the attitude object. Also called emotionally based persuasion. See also bases of an attitude; fear appeal. Compare cognitively based persuasion.

Related Terms

schizoid–manic state

schizoid–manic state a psychotic state combining features o...

voice key

voice key an electronic device that interfaces between a mi...

normal saline

normal saline see physiological saline.

school-activity record

school-activity record 1. a record of an individual’s parti...

STP

STP see DOM.

temporal coding

temporal coding a type of neural plotting of the precise ti...

Quick Info

Category Psychology Term
Definitions 1
First Letter A

Browse by Letter

A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z