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source factors

characteristics of the source of a persuasive message that are likely to influence the effectiveness of the message. Source attractiveness, source credibility, source expertise, source majority or minority status, and source trustworthiness are all source factors.

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Psychology term of the day

December 25th 2024

motor aphasia

motor aphasia

a form of nonfluent aphasia characterized by difficulty in producing articulate speech. An example is Broca’s aphasia, for which motor aphasia is often used as a synonym. See also aphemia.