minority influence

social pressure exerted on the majority of a group by a smaller faction of the group. Studies suggest that minorities who argue consistently prompt the group to reconsider even long-held or previously unquestioned assumptions and procedures. Majority influence tends to be direct and results in conformity, but minority influence is indirect and instigates innovation and conversion, as the members of the majority struggle to validate their judgments.

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Psychology term of the day

January 22nd 2025

therapeutic group

a group of individuals who meet under the leadership of a therapist for the express purpose of working together to improve the mental and emotional health of the members.