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foot-in-the-door technique

foot-in-the-door technique

a two-step procedure for enhancing compliance in which a minor initial request is presented immediately before a more substantial target request. Agreement to the initial request makes people more likely to agree to the target request than would have been the case if the latter had been presented on its own. See also door-in-the-face technique; low-ball technique; that’s-not-all technique.

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