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group pressure

direct or indirect social pressure exerted by a group on its individual members to influence their choices. Such pressure may take the form of rational argument and persuasion (informational influence), calls for conformity to group norms (normative influence), or more direct forms of influence, such as demands, threats, personal attacks, and promises of rewards or social approval (interpersonal influence).

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Psychology term of the day

July 27th 2024

script

script

n.

1. a cognitive schematic structure—a mental road map—containing the basic actions (and their temporal and causal relations) that comprise a complex action. Also called script schema.

2. a structured representation consisting of a sequence of conceptual dependencies grouped together to capture the semantic relationships implicit in everyday human situations. It was designed for the purpose of computer-based story understanding. [created in 1966 by U.S. cognitive and computer scientist Roger C. Schank (1946–  ) and U.S. psychologist Robert P. Abelson (1928–2005)]

3. see prescription drug.

4. see script analysis.