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correlation analysis

any of various statistical procedures for identifying relationships among variables and determining their strength or degree. Canonical analysis and factor analysis are examples. Correlation analyses make no inferences about causality (compare causal analysis). Also called association analysis.

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Psychology term of the day

November 23rd 2024

opinion leader

opinion leader

an individual to whom others turn for advice or on whom others model their behavior. To be effective, the opinion leader needs to have social ties with other members of the group.