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win–stay, lose–shift strategy

in discrimination learning, a mental or behavioral strategy in which an organism continues to give the same response as long as it is being rewarded for doing so but changes the response once it is no longer being rewarded. The opposite win–shift, lose–stay strategy may also be seen: An organism changes responses when rewarded and maintains the response when not rewarded.

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Psychology term of the day

June 18th 2024



n. an implicit memory phenomenon in which people mistakenly believe that a current thought or idea is a product of their own creation when, in fact, they have encountered it previously and then forgotten it. Cryptomnesia can occur in any creative enterprise, as for example when an investigator develops a research idea that he or she believes is original whereas in actuality it can be documented that he or she saw or heard the idea at some earlier point in time. Also called inadvertent plagiarism; unconscious plagiarism.