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split-plot design

a variation of a full factorial design in which one of the independent variables is held constant while all other combinations of conditions are examined, often using different sample sizes or different randomization schemes. For example, consider a researcher examining the influence on crop yield of four different types of corn seed, three different types of fertilizer, and two different types of planting technique. He or she could have half of the participating farmers plant all of the seed types using one technique and the other half plant all of the seed types using the second technique. Split-plot designs are particularly common in agricultural and industrial contexts, in which certain conditions may be difficult to manipulate or change for experimental purposes. Data from such designs may be examined with a split-plot analysis of variance.

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Psychology term of the day

January 13th 2025

discontinuity hypothesis

discontinuity hypothesis

in Gestalt psychology, the viewpoint that emphasizes the role of sudden insight and perceptual reorganization in successful discrimination learning and problem solving. According to this view, a correct answer is only recognized when its relation to the issue as a whole is discovered. Also called discontinuity theory. Compare continuity hypothesis. See also aha experience; all-or-none learning; eureka task.