N1 component

the first negative component of an event-related potential, occurring approximately 100 ms after stimulus onset. The N1 component is usually larger for attended stimuli than for unattended stimuli, a phenomenon known as the N1 attention effect. Hence, it is thought to reflect the initial sensory and attentional processing of a stimulus by specific areas of the cerebral cortex.

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Psychology term of the day

February 22nd 2025

conditioning of attitudes

the formation or change of an attitude as a result of the association of an attitude object with a pleasant or unpleasant stimulus in the environment. Attitudes may be conditioned via classical conditioning or operant conditioning processes.