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law of contrast

a principle of association stating that opposites are reminders of one another: encountering or thinking about one (e.g., a snow-covered field) tends to bring to mind the other (e.g., a sunny beach). Initially proposed as a distinct, essential concept in associationism, the law of contrast later came to be viewed as a special case of the law of contiguity.

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Psychology term of the day

May 8th 2024

drug synergism

drug synergism

an enhancement of efficacy occurring when two or more drugs are administered concurrently, so that their combined pharmacological or clinical effects are greater than those occurring when the drugs are administered individually. Drug synergism can be metabolic, when the administration of one agent interferes with the metabolism of another, or it can be pharmacological, when the administration of two or more agents results in enhanced receptor binding or other activity at target sites. The enhanced antimicrobial activity of two antibiotics administered together is an example of positive synergism; negative synergism can be seen when the administration of a nontoxic agent with a toxic drug worsens the toxicity of the latter.