kansei engineering

an engineering and design practice that elicits and analyzes users’ subjective feelings about aspects of a product or range of products and incorporates these findings into subsequent designs. Also called affective engineering; emotional engineering; sensory engineering. [Japanese: “psychological feeling”]

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Psychology term of the day

December 24th 2024

social maturity

a level of behavior in accordance with the social standards that are the norm for individuals of a particular age.