click-thru rate

click-thru rate

the extent to which consumers actually click on banner advertisements to visit a different website. This is viewed as one measure of banner advertising success.

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competency to stand trial

competency to stand trial the capacity to be tried in court...

administration

administration n. 1. the application of a drug...

operators

operators pl. n. the mental processes involved in comprehen...

range of attention

range of attention the span or spread of attention. See att...

analysis of transference

analysis of transference in psychoanalysis, the interpretat...

relational research

relational research see correlational research.

Quick Info

Category Psychology Term
Definitions 1
First Letter C

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