evaluation research

the use of scientific principles and methods to assess the effectiveness of social interventions and programs, including those related to mental health, education, and safety (e.g., crime prevention, automobile accident prevention). Evaluation research is thus a type of applied research. See also assessment research.

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Psychology term of the day

October 6th 2024

reciprocity norm

the social standard that people who help others will receive equivalent benefits from them in return. The expectation of reciprocity is common in many interpersonal encounters and relationships. Compare social justice norm; social responsibility norm.