continuous panel

a form of consumer jury in which members serve on a more or less permanent basis so that consumer psychologists can detect shifts in attitudes, values, or behavior (see consumer-jury technique). The panel members are carefully selected to represent the demographic or psychographic characteristics of a population, and they are tested periodically for signs of psychic mobility that may also represent attitude changes in the general population.

Browse dictionary by letter

a b c d e f g h i j k l m n o p q r s t u v w x y z

Psychology term of the day

March 17th 2025

mantra

1. in Hinduism and Buddhism, a sacred utterance, such as a syllable, phrase, or hymn (often in Sanskrit).

2. any verbal formula used for spiritual, religious, or meditative purposes to help block out extraneous thoughts and induce a state of relaxation that enables the individual to reach a deeper level of consciousness. See also concentrative meditation; transcendental meditation. Compare yantra.