conceptual test

a memory test that involves processing the meaning of a stimulus. Conceptual tests can be used to measure both implicit memory, as in the category production test, and explicit memory, as in free recall. Compare perceptual test.

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Psychology term of the day

November 23rd 2024

opinion leader

an individual to whom others turn for advice or on whom others model their behavior. To be effective, the opinion leader needs to have social ties with other members of the group.