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bundling

n.

1. a strategy, often used in marketing and politics, of combining several products or policies in a way that maximizes their appeal.

2. more generally, binding a number of individual items together to form a unit.

3. a former custom, found in various parts of Europe and North America, in which courting couples were permitted to sleep together fully clothed as long as various physical impediments to sexual intercourse were in place.

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Psychology term of the day

November 23rd 2024

risk factor

risk factor

a clearly defined behavior or constitutional (e.g., genetic), psychological, environmental, or other characteristic that is associated with an increased possibility or likelihood that a disease or disorder will subsequently develop in an individual. Compare protective factor.