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associative strength

the strength of the connection (association) between two or more items (e.g., between stimulus and response or between items in memory), as measured by the capacity of the first item to elicit the second (forward associative strength) or the second item to elicit the first (backward associative strength).

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Psychology term of the day

May 9th 2024

groupthink

groupthink

n. a strong concurrence-seeking tendency that interferes with effective group decision making. Symptoms include apparent unanimity, illusions of invulnerability and moral correctness, biased perceptions of the outgroup, interpersonal pressure, self-censorship, and defective decision-making strategies. Causes are thought to include group cohesion and isolation, poor leadership, and the stress involved in making decisions. [identified by Irving L. Janis]